Case study · Digital Media
Kashmir Flow
Digital Media Magazine
Custom WordPress publishing platform for a regional digital media outlet.
Client
Kashmir Flow
Industry
Media
Period
2022
Location
IN
kashmirflow.com
Kashmir Flow
Digital Media
What I built
Kashmir Flow is a digital media publication. The brief: a publishing platform that loads fast on slow connections, has rich article layouts, and supports their editorial workflow.
Built on WordPress with a custom theme tailored to long-form journalism, photo essays, and breaking news. Custom Gutenberg blocks let editors compose without touching code.
Built on WordPress with a custom theme tailored to long-form journalism, photo essays, and breaking news. Custom Gutenberg blocks let editors compose without touching code.
The challenge
Fast loads on low-bandwidth connections common to the region, editorial workflow for non-technical writers.
How I solved it
LiteSpeed caching, custom WordPress theme, custom Gutenberg blocks for photo essays and quotes.
The outcome
Page load below 1.5s on 3G.
Editorial team independent of devs.
Tech stack
WordPress
Custom Theme
PHP
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